Steve October 29, 2020
biden’s-closing-ad-campaign

Source: Axios

Joe Biden’s team is spending tens of millions of dollars on a national digital ad campaign in the final days before Election Day — but highlighting a plethora of voters from Pennsylvania in particular, underscoring how critically important the state is.

Why it matters: Biden’s team is betting that COVID-19 is on the ballot, and amplifying the stories of those affected by the pandemic with an emphasis on persuading voters in key battlegrounds to support the former VP.

Driving the news: Through Friday, Biden’s team will have three ads in rotation on the YouTube homepage masthead as a national component to their closing ad campaign.

In addition, they’re trying to reach at least eight subsets of the electorate across 16 states: AZ, FL, MI, NC, PA, WI, MN, NV, CO, IA, GA, OH, NH, VA, TX, NE-2.

Read more: https://www.axios.com/biden-ad-campaign-election-day-7c225b14-b5fd-47e8-ae95-a67c5d284be3.html

from Democratic Underground

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